In launching Berkeley's first VR hackathon in collaboration with Fulldive and UpSync, I worked to create the visual assets used in promoting the event. 

​

As a member of UpSync's design team, I was responsible for the design and branding of the promotional materials used across social media and physical print.

 

The goal was to create a visual theme that was both distinctly Berkeley while combining elements of VR, resulting in the VR headset wearing bear. 

​